Program – MBA
Subject code & name - MB0052 – STRATEGIC MANAGEMENT AND BUSINESS
POLICY
1. Describe the
role of five
major participants in
the Strategic Management Process
(SMP) of a company.
The fact
that the strategic management process involves strategy making at the corporate
level, SBU level and functional level also implies that managers at different
levels—top, senior and middle—participate in the strategic planning and
management process. In addition to the managers, the board of directors also
play a definite role. Many times, management consultants also play important
roles in the
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2. Differentiate between mission
and vision of a company? Explain with examples.
A Meaning and explanation of mission statement
with examples
Mission Statement
‘A business is not
defined by its name, statutes or articles of incorporation. It is defined by
the business mission. Only a clear
definition of the mission and the purpose of the organization makes possible clear and realistic business
objectives.’
— Peter Drucker
This
emphasizes the need for organizations to take their mission statement seriously
and formulate it properly. What is a mission statement? Or, what is a company
mission? The mission statement of a
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3. Explain in detail Porter’s four generic strategies.
Four Generic Strategies
Porter (1985) evolved
the theory that there are four generic strategic optionsavailable to companies.
These are:
• Cost leadership
• Focused cost
leadership
• Differentiation
• Focused
differentiation
Porter’s
theory is based on the concepts of niche marketing and mass marketing and
product proposition to be offered by different companies. Two dimensions of the
strategy analysis are market coverageand basis of product performance. Porter’s
theory or the strategy option matrix is shown in
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4.Differentiate between core competence and distinctive competence
1. Core Competence
Core competence
of a company is
one of its
special or unique
internal competence. Core competence is not just a single strength or
skill or capability of a company; it
is ‘interwoven resources, technology and skill’ or synergy culminating into a
special or core competence.
Core competence gives
a company a clear competitive advantage over its competitors. Sony has a
core competence in miniaturization; Xerox’s core competence is inphotocopying;
Canon’s
core competence lies in optics, imaging and laser control; Honda’s core
competence is in engines (for cars and motorcycles); 3M’s core competence is in
sticky tape technology; JVC’s in video
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5 Define the term ‘industry’. List
the types of industries. How do you conduct an industry analysis?
Definition of ‘industry’
An industry can be
broadly defined as ‘the group of firms producing products that are close
substitutes for each other’.
There is, however, a
great deal of controversy over an appropriate definition of industry. The
debate or controversy mostly centers around ‘how close substitutability needs
to be in terms of product, process or geographic market boundaries’.
For
example, if we take computers, desktop computers may be an industry; similarly
laptop computers may be another industry. But, because there is a good deal of
substitutability between desktop
and
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6. What is meant by ‘structure of
an organisation’? Describe the five major structural types or forms of an
organisation.
Structure of an Organization
Structure of an
organization defines the levels and roles of management in a hierarchical way.
One can also say that an organizationalstructure spells out the way tasks,
functions and responsibilities are allocated for implementing a policy or
strategy. These also imply that an organizational structure facilitates or
constrains how processes and relationships work.
An
organizational structure is presented through the organizational chart. The
organizational chart, however, is only a visual expression of the tasks,
functions responsibilities, and the links and hierarchies among them. The
structure goes beyond thevisible chart and signifies the mechanism through
which an
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SUBJECT
CODE & NAME MB0053 –International Business Management
1.“The world economy is globalizing at an accelerating pace”. Discuss
this statement and list the benefits of
globalization.
The world
economy is globalising
at an accelerating
pace as countries previously closed
to foreign companies
have opened up
their markets. Geographic
distance is shrinking because of the Internet, as the ambitious companies aim
for global leadership. All this is possible because of booming international
business.
International
business is mainly concerned with the issues that are related to
international companies and
governments’ cross border
transactions. International business involves
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2. Hofstede said “Culture is more
often a source of conflict than of synergy”. Discuss this statement and explain the five cultural
dimensions.
Ans- Hofstede’s cultural dimensions
According to Dr. Geert Hofstede, ‘Culture is more often a
source of conflict than of synergy.
Cultural differences are a trouble and always a disaster.’ Professor Hofstede
carried out a
detailed study of
how values in the
workplace are
influenced by culture.
He worked as
a psychologist in IBM
from 1967 to 1973. At that time he
gathered and analysed data from many people in
several countries. Professor Hofstede established a model using the
results of the
study which identifies
four dimensions to
differentiate cultures. Later, a
fifth dimension called ‘long-term outlook’ was added. The
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3. Regional integration is helping
the countries in growing their trade. Discuss this statement. Describe in brief the various types
of regional integrations.
Regional integration
Regional integration results
in the creation and diversion of trade. It supports overall growth of the
region, coupled with efficient trading practices. Trade creation increases
production and income and also leads to new entrants in the
market and, therefore,
results in tougher
competition. The transfer
of technology is also faster.
Regional integration
induces reduction on tariffs and
prohibitions. It spreads goodwill among member countries and also helps in reducing
the chances of conflict.
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4. Write short note on:
a) Foreign currency derivatives
b) bases of international tax systems
a) Foreign currency derivatives
Currency derivative is
defined as a financial contract that seeks to
swap two currencies at a predestermined rate. It can also be termed as
the agreement where the value
can be determined
from the rate
of exchange of two
currencies at the
spot. The currency
derivative trades in
markets that correspond to
the spot (cash)
market. Hence, the
spot market exposures can
be enclosed with
the currency derivatives.
The main advantage
from derivative hedging is the basket of currency available.
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b) bases of international tax systems
The bases of international
tax system are:
• Tax
neutrality – To keep
the economic efficiency
from being affected the international tax system should
remain neutral.For the nationality of the
invester or the locality of
the investment not to be
influenced, a neutral tax is
important. . Such an environment will allow capital to move from a nation with
lesser return to a nation with higher return, resulting in well allocated
resourses that will ensure a high gross world output..
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5. Strategic planning involves
allocation of resources to firms to fulfil their long term goals. What are the
types of strategic planning? Compare Top-down Vs Bottom-up planning.
Types of strategic planning
Strategic planning process
involves allocation of resources to firms to fulfil their long-term goals. Any
business plan can be classified into three
types.They are:
• Strategic
planning: This planning process is the
best among the three business planning processes. It is
a long-term process thatthe business
owners utilise to
unveil their business’
vision and mission.
It also determines a
gateway for business
owners for achieving
their goals. Strategic planning
fulfills the mission and the overall goals of the firm. Whereas, the
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6. Discuss the various payment
terms in international trade. Which is the safest method and why?
The modes of payment
Cash-in-advance
Cash-in-advance helps
in removing the risks
of credit by the
exporter. By this method, exporter
receives the payment
before the transfer
of goods. The options that are
available with the cash-in-advance method include wire transfers and credit
cards. This is the least attractive method for many of the buyers as it creates
cash flow problems. The buyers are concerned about the quality/quantity and
delivery of the
goods that are
not sent if the
payment is made in advance.
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